Company Name: CV Jims Honey Indotama
Location: Jakarta Barat
Posted Date: 03/10/2024 13:25
Salary: Rp 13.000.000 – Rp 16.000.000 per month
Job Description
- Qualifications
- Bachelor’s degree in Branding, Marketing, Communications, Business or a related field. A Master’s degree is a plus.
- Min. 2 years experience in a brand/marketing managerial position, preferably within fashion retail industry.
- Proven track record of developing and executing successful brand and marketing communication strategies.
- Strong knowledge of industry dynamics and an in-depth understanding of customer needs in fashion retail sector.
- Excellent communication and interpersonal skills.
- Creative, proactive approach, and customer-centric mindset.
- Experience and familiarity with various marketing tools and platforms, including analytics platforms and project management tools.
- Strong leadership and teamwork skill.
- Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
- Able to fully work from office
- Responsibilities
- Develop and oversee comprehensive 360-degree marketing strategies (including instore, ATL, and BTL media) that align with the company’s overall objectives, market trends, and consumer insights.
- Lead the development and execution of multi-channel marketing campaigns, ensuring consistency across all platforms and channels
- Conduct market research to identify trends, monitor competitor activities, and evaluate campaign effectiveness.
- Collaborate with cross-functional teams to align marketing strategies with business goals.
- Manage marketing budgets to maximize ROI.
- Monitor and analyze the performance of brand marketing initiatives, using key metrics to assess effectiveness and drive continuous improvement.
- Build and maintain strong relationships with external agencies and partners.
- Prepare regular reports on brand performance and present insights and recommendations to top management.
- Provide leadership and mentorship to the marketing team.