Company Name: PT Exabytes Network Indonesia
Location: Jakarta Selatan
Posted Date: 04/10/2024 14:50
Salary:
Job Description
Job Scope and Responsibility:
- Managing large scale campaigns and delivering performance with an emphasis on maximizing ROI and scaling ad spend efficiently.
Job Descriptions:
- Oversee high-budget campaign performance (Google Ads, Facebook Ads, etc.), ensuring targets are met.
- Analyze real-time performance data and make high-level adjustments to bid, targeting and placements.
- Manage multiple ad platforms, ensuring consistency in creative and message delivery.
- Conduct detailed performance reviews of all running campaigns, highlighting wins and areas for improvement.
- Collaborate with product and analytics teams to ensure accurate tracking of conversions and attributions.
- Lead performance marketing meetings to update the team on strategy shifts or new opportunities.
- Deliver detailed monthly performance reports, including insights and recommendations for future campaigns.
- Review the entire ad strategy and adjust campaign objectives and goals based on revenue performance.
- Lead brainstorming sessions with the team to generate new ideas and explore new advertising channels.
- Track and analyze conversion rates and suggest strategies to improve ROAS.
- Conduct in-depth analysis of campaign performance and make recommendations for optimizations.
Requirements:
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field 3 – 5 years of professional experience in marketing.
- Advanced knowledge of digital ad platforms, including newer channels (Tiktok Ads, Youtube, etc.).
- Expertise in setting up tracking pixels, tags, and conversion events in platforms like Google Tag Manager.
- High-level analytical skills for deep-diving into campaign data and making data-driven decisions.
- Ability to handle high-budget campaign and allocate resources effectively across channels.
- Advanced certifications in digital marketing, SEO, or data analytics are beneficial.
- Experience managing more complex campaigns and working with cross-functional teams is expected.
Advanced Knowledge:
- Comprehensive understanding of product features, including technical specifications and applications.
- Ability to translate complex product details into clear, compelling marketing messages.
- Deep knowledge of customer pain points and how the product solves these problems.”
Notes:
- Employment agreement status is Permanent Worker.